Our stories
The Brand
Established in 2013 by designer Jolanda van Eijk, EIJK is a high-end shoe brand that originated in the vibrant city of Amsterdam. Since 2018, the brand has found its home in the dynamic city of Rotterdam, adding a new chapter to its captivating journey.
EIJK is bringing unique design shoes with a powerful, contemporary yet timeless style. The shoes are made from high-quality leather, with comfort and perfection for your feet, to carry you all day long.
The Designer
A Passion for Comfort and Style
I am Jolanda van Eijk, the designer behind EIJK shoes and the proud founder of this remarkable company. My belief is simple yet powerful: products should offer both comfort and an instant great look.
A Fashion Journey Around the World
With over 20 years of experience as a fashion designer, my work has taken me on a global adventure. I’ve sought inspiration, met manufacturers, designed new models, and overseen the production process. Throughout this journey, I wore high heels, 4 to 5 inches tall, all day long. However, as time passed, I realized the toll it took on my feet. Yearning for an alternative to sneakers, I dreamt of creating a flirty heel that would be comfortable enough to wear 24/7.
The Art of Handcrafted Shoes
Between 2009 and 2012, I dedicated myself to mastering the craft of shoemaking at the renowned Dutch Shoe Academy. I wanted to possess the skills necessary to understand every single step of the shoe manufacturing process.
Creating the Perfect Heel
Armed with newfound knowledge and skills, my first objective was to design a shoe with a heel height of only 2.36 inches—a shoe that I would genuinely enjoy walking in. I envisioned an elegant, feminine, timeless design with a touch of edginess. Above all, it had to be comfortable. I began by meticulously crafting the perfect last, followed by the creation of a unique EIJK heel. This heel, with its optical illusion, appears as a stiletto from the back while offering the comfort of an edgy half wedge from the side.
The Versatility of EIJK Shoes
The combination of this extraordinary last and heel can be found in various types of EIJK shoes, including Chelsea booties, knee-high boots, zipper booties, and pumps. Each pair embodies the essence of the EIJK brand—stylish, comfortable, and designed to make women feel confident.
Craftsmanship from Italy
To bring my vision to life, I sought out a production company in Italy. I collaborated with skilled craftsmen in the picturesque Marche region, renowned for its shoemaking heritage. Together, we established a production process that upholds the highest standards of quality and artistry.
Making Women Happy
In March 2014, EIJK shoes hit the shelves of stores and made their debut online. These high-heeled shoes, crafted from soft leather, exude a contemporary allure while providing unparalleled comfort. With EIJK, women can enjoy the best of both worlds—fashion-forward style and all-day wearability.
Step into the world of EIJK shoes and experience the joy of comfortable elegance.
Walk on sunshine,
Jolanda van Eijk